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Kathy Casciani's avatar

This is great stuff - love the breakdown of what constitutes news!

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dahvi shira's avatar

Thanks so much for your positive feedback, Kathy! I appreciate you reading 💛

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Alissa's avatar

Hey Dahvi! OMG your newsletters are so insightful i always forward to my colleagues. I wonder if you can go into a bit more detail about the ~pitch gone (almost) right~ aspect of "not being an exclusive". what is the best way to get that message across that this story is catered to forbes beauty ... a simple exclusive in the subject line? TYSM! <3

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dahvi shira's avatar

Hi Alissa, wow I can’t thank you enough for these uplifting words. You just made my week! You’re spot on with the best way to get the exclusive message across (FORBES EXCLUSIVE? [INSERT THE REST]) I can assure you the editor will see it. Whether they choose to reply or not is a different story (which can be quite frustrating!) 🤪

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